- Strategy becomes largest corporate Bitcoin holder with 531,644 BTC
- Strategy raises $285M through stock sale to expand Bitcoin holdings
Strategy, formerly known as MicroStrategy, has made a big move in the cryptocurrency world. The company recently bought 3,459 Bitcoin (BTC) for about $285.8 million. On average, during this purchase, Bitcoin traded for $82,618. Strategy acquired 360,999 BTC for $35.92 billion thus raising its Bitcoin holdings to 531,644 BTC. The total expenditure spent by the company to purchase Bitcoin equals an average of $67,556 per Bitcoin. From January 1st to April 13th, 2025, Strategy managed to generate an 11.4% return on its Bitcoin assets.
Strategy Expands Bitcoin Holdings with $285M Stock Sale
Strategy began investing in Bitcoin several years back. The business direction of MicroStrategy has shifted from enterprise software towards Bitcoin-related activities. Bitcoin has become the central interest of this organization’s operations. The organizational shift towards Strategy as the company’s new name became noticeably evident in February 2025 during its rebranding.
The newly designed logo by the company incorporates an icon representing Bitcoin. The new corporate branding of Strategy has made it one of the largest institutional owners of Bitcoin. This company is now recognized in the world for its multiple business divisions between software development and cryptocurrency trading.
The current Bitcoin acquisition represents a strategic move by Strategy to escalate its ownership of Bitcoin assets. Strategy released information about its stock sale of 959,712 Class A common shares spanning from April 7 to April 13 during 2025. This sale raised $285.7 million. After acquiring funds through the stock sales, the company used this cash to purchase additional Bitcoin. The company has established a continuous plan to sell shares in order to purchase Bitcoin. Strategy has used its capital from stock sales to build its Bitcoin holdings into one of the largest cryptocurrency positions.
The corporate entity bought considerable amounts of Bitcoin during another large-scale stock transaction. The company employed its funds from the share sale to acquire 22,048 BTC at a total cost of $1.92 billion. Each Bitcoin purchased during this transaction cost an average of $86,969 to the company. Through this strategic expansion, Strategy secures its position as the biggest corporate owner of Bitcoin. The strategic acquisitions demonstrate that Strategy considers Bitcoin to be a valuable investment holding.
Strategy Sees 49% Stock Boost from Bitcoin Investments
Strategy’s stock has also performed well in recent months. Over the past six months, the company’s stock has registered a substantial 49% increase in value. Evidence from the market indicates investors view the company’s strategy focused on Bitcoin with approval. Under the company’s stockholdings, the investors have collected a 102% profit during the last year. High market confidence emerges from investors, as demonstrated by the strong performance indicators. Many investors now view Strategy as an appealing choice for investing in the cryptocurrency market.
Bitcoin has become so strategic for the company that it has captured recognition within the worldwide financial sector. The cryptocurrency concept has become a focus of strategic investment analysis for various traditional businesses. Strategy demonstrates itself as an industry leader in this growing business pattern. This particular investment serves as a demonstration to other companies seeking to enter the digital currency market.
Lastly, Strategy’s investment policy for the cryptocurrency market remains strong after its recent Bitcoin acquisitions and stock sale purchases. Strategic additions of Bitcoin strengthen the company’s standing within the crypto landscape. Strategy demonstrates the value of digital assets through both its rising Bitcoin stock and its market-based achievements.
